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One of the criticism of computer operate platforms and other search agents is that no transactions can be made in the same window if you operate them to find a product or hotel.
MasterCard It aims to change this through the integration of companies and AI platforms with the payment network, enabling users and enterprises to easily in their appropriate ecosystems. Today the company announced Agent PayA recent payment program that introduces the MasterCard payment system on the AI chat platform.
Greg Ulrich, the main data of Mastercard and officer AI, said Venturebeat in an interview that the agent pays “closes the loop” regarding the search of the agency.
“You want to close the loop as part of experience to enable customer service in the most effective way, which we try to turn on today,” said Ulrich. “You must make sure that everyone in the ecosystem can identify agents and authenticate the agent to safely and safely handle the transaction.”
OpenAI, anthropic and embarrassment can attach to the MasterCard payment network, enabling other network participants – traders, card users and financial institutions – trust in platform transactions and checking all potential fraud. It also enables MasterCard to introduce fraud and transactions to these companies.
Mastercard cooperated with Microsoft, IBM, Braintree and Checkout.com to scale the agent’s salary, organize a system and improve other functions for buyers. He also integrates the agent’s salary with banks and other financial institutions.
Making an agent in search of more useful
Over the past year, we have seen how the AI powered search is simply evolving with exchanging information to actively operate the computer on your behalf. These platforms allow users to ask AI models to search the Internet in search of all information. It can offer recommendations for products or places to visit. AI search turned out to be popular.
This week, Opeli even announced that this Adding shopping functions for chatgpt searchOperating on GPT-4O, to compete with long-term Google dominance in searching for products.
However, users have always stated that they have to open a separate window if they see the contract.
“We will cooperate with the AI platform and agents so that they can implement and access technology. But on the side of the sellers they can now do things to recognize these transactions and manage the risk more effectively around it,” said Mastercard Director of the Digital Pablo Fourez.
The introduction of these platforms into the payment system, such as Mastercard, makes them more useful, because they can serve not only as a place where people find information, but also as a platform where users can find and conduct transactions.
When AI is part of the payment network, it can also improve any agency work flow built by enterprises. Imagine an agent work flow, which includes searching for recent suppliers, finding the right supplier, aid in negotiations, developing a contract and configuring transactions through the platform.
The company discusses the integration of the agent’s remuneration with Copilot and Azure/OpenAI services.
Tokens instead of AI
However, Agent Pay is not based on generative artificial intelligence, despite the fact that Mastercard uses the technology of other products.
Agent Pay is based on the company’s tokens technology that uses cryptography to aid mask personal data (PII) during digital transactions.
“This is a separate number that is useless if it is not used in the context of an authorized transaction,” said Fourez. “This was achieved thanks to cryptography, which makes the transactions each transaction unique, and if someone else receives this information, they can’t do anything about it.”
Mastercard uses generative AI models and vast languages to detect fraud, which Ulrich noticed in a tandem with tokenization for the agent’s salary agent, because her AI models verify transactions regarding fraud after their initiation.
Ulrich added agent Pay allows every company and a person involved in trust in the transaction that “rules work in this ecosystem.”
“We make sure that we safely and safely identify these players in the ecosystem, that we have a way to safely capture and maintain certificates,” he said.