Zuckerberg: But there is still a innovative song, which basically comes to us and have the feeling of their message, what is their video or their image, and this is quite hard to produce and I think we are quite close.
The more they produce, the better. Because you can test it, see what works. Well, what if you can simply produce an infinite number?
Zuckerberg: Yes, or just for them. I mean, of course, it will always be that they can come with a suggestion or here the creativity they want, especially if they really want to choose it. But in general we will reach the point where you are a business, you come to us, you tell us what your goal is, you connect with a bank account, you do not need any creativity, we do not need any demographic target, you do not need any measurements, except that you can read the results. I think it will be huge, I think this is the redefinition of the advertising category.