Opeli is considering how to bring additional revenues, and bringing ads to chatgPT is one option on the table. During a conversation about the interview DecoderNick Turley, the head of Chatgpt, said that “he is modest enough not to exclude him categorically”, but he secured that Opeli would have to “be very thoughtful and tasteful” about how advertising can be integrated with chatgpt.
“We build other products, and these other products may have different dimensions for them, and maybe chatgpt is simply not an advertising product, because it is so deeply responsible for your goals. But this does not mean that we would not build other things in the future,” Turley said. “I think it is good to maintain optional, but I really want to emphasize how amazing the subscription model is, how quickly it grows and how unused many possibilities are.”
Bloomberg Reported In March, Opeli expects to generate $ 12.7 billion this year as part of subscription, over a triple $ 3.7 billion annual revenues, which was reportedly generated in 2024. The company still burns more money than earns, and does not expect that it will be positive until 2029. According to recent data reported in April, the service has 20 million paid subscribers.
“I don’t actually see the fact that the vast majority of our users are free, as responsibility,” said Turley. “I really think it is a funnel from which we can build different offers for people who want to pay.”
Another way in which Opeli wants to build revenues is to reduce product purchases via the CHATGPT recommendation. Turley says that this is “something that we actively examine with some buyers we talk to” and that the project is called “trade in chatgpt”. According to Turley, not allowing partner revenues to influence the recommendations regarding the product CHATGPT is the subject of OPENAI.
“All demos that we have in this space internally make it extremely clear,” said Turley. “I think that the magic of chatgpt is that it independently chooses your products without any interference, and this would be an important thing to behave.”