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It is too early for suddenly to talk about the fact that Tesla will not survive: “But the question is: can they develop? One of the iron rules regarding the car industry is that there are model life cycles. People are bored with cars of one generation and want a new generation, or they drive elsewhere,” he says. Customers “have decided that many Tesla cars, including a” recent “model Y, look very familiar.”
In the automotive world, in which Chinese projects develop much faster than Western competitors, what cars look like, is becoming more and more vital. For Jamie Tomkins, a senior project designer at the Design Clever Mobility Center in London, the only slightly updated design of the Y model is a lost opportunity for Tesla. “To update at the front and back and make it a bit of cybercrime … This is not enough,” he says.
Referring to the historical global success of Y, Tomkins adds that Tesla carefully invested in full redesign: “But they did it cheap. Every brilliance that Musk could show before is now a story.”
Frank Stephenson, a well -known designer Auto who worked for Ford, BMW, Ferrari, Maserati, Fiat, Lancia, Alfa Romeo and McLaren, and perhaps the best known for redesigning mini, has a clear opinion. “They have a great design team [at Tesla]. But Musk is the worst designer in Tesla. I know a few guys in the band. They are very talented. Simply when Elon says, “I want something,” he understands it, and this is not liked by everyone – I’m sure what happened to Cyberpruck. “
Model Y is “the most successful seller of the brand’s volume and is doing well,” says Stephenson. “But this is this philosophy, if it is not broken, not repair it. But many times, in the world of design, this is the wrong path. If you do not go forward, you go back. So everyone is full, especially Chinese.”
Stephenson believes that the addition of featherlight bars to the “new” model Y was a response to some of the more positive reactions to cyberprut – “so they borrowed it,” he says. “The one on the back has a WOW coefficient. The front bar at the front is as boring as you can make a light belt.”
However, it seems that Musk not only attached hopes for extending the life expectancy of the Y model after a recent refreshment. “GroK will soon come to Tesla vehicles,” said Elon Musk in Post on X At the beginning of this month, although it only adapts the EV brand with what Mercedes-Benz and Volkswagen have already done, adding AI assistants to their vehicles.
And it was last week that Tesla has a Y version, on the day YL model (Six-person, 456 km, double iteration of his electric SUV) customers arriving in China to meet the demand for such vehicles. Whether he also lands in the USA is unconfirmed.