Xiaomi released its first EV, SU7 model, at the beginning of 2024. Until the end of the year, foreign diplomats, investors and guests from other Chinese companies already began to come to the company’s factory in Beijing to participate in one -time trips, but the company did not create a standardized experience for the audience until the beginning of 2025. They received only three trips with 20 participants.
But the trip turned out to be extremely popular, and Xiaomi quickly began to plan much more machines. In July, the company said that it would offer one trip every day and six trips for most weekends, which in total over 1,100 visitors. However, when the registration of July was opened, according to the Xiaomi application, over 27,000 applications flooded during the night – so the chances of catching the ticket remain compact.
People who are lucky to secure a place can expect that they will first be taken to the exhibition hall to find out about significant innovations in Xiaomi electric cars. Visitors then jump into the ferry and return to three operating production lines for six to observe employees and robots in action.
Then they can test they ride on the Xiaomi SU7 model on racing tracks, where a trained racing driver shows how the car can accelerate from 0 to 60 km / HW for just a few seconds. “It was amazing – it moves away really quickly, with an immediate kick,” says Zhao Wired. Recently, Xiaomi also began to sell inexpensive meals in the factory and souvenirs to complete the experience.
Another guest notes that the pendulum will temporarily stop if it stands in the way of a robot, which is programmed to perform his work as part of a strictly ephemeral schedule, and therefore is less elastic than a human employee. Yuanyuan recalls that after the end of the route, her daughter noticed: “I have to learn harder, otherwise I will not be able to find a job in the future. They will be robots doing all work.”
The Xiaomi factory is a great example of how Chinese companies quickly evolve from labor -intensive work to highly automated production, thanks to up-to-date progress in robotics and artificial intelligence. In recent years, the Chinese government has strongly promoted the idea of ”out-out-out factories” that do not require human work, which means that machines can work in the shadowy, without the need to turn on the lights. Companies that have been achieved by this high level of automation, with Foxconn Down Giants of home appliancesThey turned their factories into marketing capabilities, encouraging people to admire technology, not work.
NIO, another leading EV manufacturer in China, publicly presents one of the highly automated factories since the end of 2023. In 2024, over 130,000 people visited the factory in which some production lines, such as Body Shop, reached a 100 percent automation, according to the statement sent by the company. Zhang says that when its latest group of trips visited the NIO factory in the city of Hefei last month, participants could see three of the four production lines. (However, the car painting process was excluded from public visits.)